The Pokémon Center is one of the most iconic retail concepts in the world. Unlike general merchandise stores, a Pokémon Center is a brand-dedicated, immersive destination — stocking exclusive merchandise, limited-edition collections, and fan experiences that cannot be found anywhere else.

Bangkok's 2026 opening marks the first Pokémon Center in mainland Southeast Asia, a milestone that reflects the depth of Thailand's Pokémon fan base.

Pokémon Center BANGKOK — Pikachu mascots in Thai traditional dress

Pokémon Center BANGKOK — opening 2026

What to Expect

  • Official merchandise including plushies, apparel, stationery, accessories, and collectibles
  • Thailand-exclusive items and 30th anniversary products
  • Special in-store events, rotating collections, and limited-edition releases throughout the year
  • A fully branded environment designed to immerse fans in the Pokémon world

A Pokémon Center opening in Bangkok is not just a retail milestone — it is a signal that Thailand is a priority market for one of the world's most beloved franchises.

30 Years of Pokémon

Launching in 2026 places the Bangkok store within Pokémon's global 30th anniversary celebrations — a year-long program spanning new media, product releases, live events, and retail activations across every market where Pokémon operates.

For licensing partners and brand collaborators in Thailand, the arrival of a Pokémon Center opens up more room for co-branded and licensed products. Rights Cracker is an Official Pokémon Licensing Agent in Thailand — get in touch to explore what's possible.